Privacy policy
Table of contents
- Introduction and overview
- Area of application
- Legal basis
- Contact details of the person responsible
- Storage duration
- Rights under the General Data Protection Regulation
- Security of data processing
- Communication
- Cookies
- Webhosting introduction
- Website modular systems Introduction
- Web Analytics Introduction
- Email marketing introduction
- Security & Anti-Spam
- Audio & Video Introduction
- Online map services Introduction
Introduction and overview
We have drawn up this privacy policy (version 26.03.2025–112970128) in order to provide you with information in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the controller – and the processors commissioned by us (e.g. providers) – process, will process in the future and what lawful options you have. The terms used are to be understood as gender-neutral.
In short: We provide you with comprehensive information about the data we process about you.
Data protection declarations usually sound very technical and use legal jargon. This privacy policy, on the other hand, is intended to describe the most important things to you as simply and transparently as possible. As far as it is conducive to transparency, technical Terms explained in a reader-friendly waylinks to further information and Graphics for use. We use it to inform you in clear and simple language that we only process personal data as part of our business activities if there is a corresponding legal basis. This is certainly not possible if we provide explanations that are as concise, unclear and legal-technical as possible, as is often standard on the Internet when it comes to data protection. I hope you find the following explanations interesting and informative and perhaps there is one or two pieces of information that you did not yet know.
If you still have any questions, please contact the responsible body named below or in the legal notice, follow the links provided and view further information on third-party websites. Our contact details can of course also be found in the legal notice.
Area of application
This privacy policy applies to all personal data processed by our company and to all personal data processed by companies commissioned by us (processors). By personal data, we mean information within the meaning of Art. 4 No. 1 GDPR, such as a person’s name, email address and postal address. The processing of personal data ensures that we can offer and invoice our services and products, whether online or offline. The scope of this privacy policy includes
- all online presences (websites, online shops) that we operate
- Social media presence and e‑mail communication
- Mobile apps for smartphones and other devices
In short: The privacy policy applies to all areas in which personal data is processed in the company in a structured manner via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.
Legal basis
In the following privacy policy, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of 27 April 2016. You can of course access this EU General Data Protection Regulation online on EUR-Lex, the access point to EU law, at https://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679 read more.
We only process your data if at least one of the following conditions applies:
- Consent (Article 6(1)(a) GDPR): You have given us your consent to process data for a specific purpose. An example would be the storage of the data you entered in a contact form.
- Contract (Article 6(1)(b) GDPR): In order to fulfil a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a purchase contract with you, we require personal information in advance.
- Legal obligation (Article 6(1)© GDPR): If we are subject to a legal obligation, we process your data. For example, we are legally obliged to keep invoices for accounting purposes. These usually contain personal data.
- Legitimate interests (Article 6(1)(f) GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to operate our website securely and efficiently. This processing is therefore a legitimate interest.
Other conditions such as the fulfilment of recording in the public interest and the exercise of official authority as well as the protection of vital interests do not generally arise for us. If such a legal basis is relevant, it will be indicated at the appropriate point.
In addition to the EU regulation, national laws also apply:
- In Austria this is the Federal Act on the Protection of Individuals with regard to the Processing of Personal Data (Data Protection Act), in short DSG.
- In Germany this applies Federal Data Protection Act, short BDSG.
If other regional or national laws apply, we will inform you of this in the following sections.
Contact details of the person responsible
If you have any questions about data protection or the processing of personal data, you will find below the contact details of the controller in accordance with Article 4(7) of the EU General Data Protection Regulation (GDPR):
REPRECT GmbH
Untere Hauptstraße 8
3650 Pöggstall
e‑mail: office@reprect.at
Imprint: https://www.reprect.at/impressum/
Storage duration
It is a general criterion for us that we only store personal data for as long as is absolutely necessary for the provision of our services and products. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.
If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and insofar as there is no obligation to store it.
We will inform you below about the specific duration of the respective data processing if we have further information on this.
Rights under the General Data Protection Regulation
In accordance with Articles 13 and 14 GDPR, we inform you of the following rights to which you are entitled in order to ensure fair and transparent processing of data:
- According to Article 15 GDPR, you have a right to information about whether we process your data. If this is the case, you have the right to receive a copy of the data and the following information:
- the purpose for which we carry out the processing;
- the categories, i.e. the types of data that are processed;
- who receives this data and, if the data is transferred to third countries, how security can be guaranteed;
- how long the data will be stored;
- the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
- that you can lodge a complaint with a supervisory authority (links to these authorities can be found below);
- the origin of the data if we have not collected it from you;
- whether profiling is carried out, i.e. whether data is automatically analysed in order to create a personal profile of you.
- According to Article 16 GDPR, you have a right to rectification of data, which means that we must correct data if you find errors.
- According to Article 17 GDPR, you have the right to erasure („right to be forgotten”), which specifically means that you may request the erasure of your data.
- According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it any further.
- According to Article 20 GDPR, you have the right to data portability, which means that we will provide you with your data in a commonly used format upon request.
- According to Article 21 GDPR, you have the right to object, which will result in a change in the processing after enforcement.
- If the processing of your data is based on Article 6(1)(e) (public interest, exercise of official authority) or Article 6(1)(f) (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally honour this objection.
- If data is used for direct marketing purposes, you can object to this type of data processing at any time. We may then no longer use your data for direct marketing.
- If data is used for profiling purposes, you can object to this type of data processing at any time. We may then no longer use your data for profiling.
- Under Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
- According to Article 77 GDPR, you have the right to lodge a complaint. This means that you can lodge a complaint with the data protection authority at any time if you believe that the processing of your personal data is in breach of the GDPR.
In short: You have rights – do not hesitate to contact the responsible body listed above!
If you believe that the processing of your data violates data protection law or that your data protection rights have been violated in any other way, you can lodge a complaint with the supervisory authority. For Austria, this is the data protection authority, whose website you can find at https://www.dsb.gv.at/ find. In Germany, there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) contact. The following local data protection authority is responsible for our company:
Austria Data Protection Authority
Manager: Dr Matthias Schmidl
Address: Barichgasse 40–42, 1030 Vienna
Telephone no: +43 1 52 152–0
E‑mail address: dsb@dsb.gv.at
Website: https://www.dsb.gv.at/
Security of data processing
We have implemented both technical and organisational measures to protect personal data. Where possible, we encrypt or pseudonymise personal data. This makes it as difficult as possible for third parties to infer personal information from our data.
Art. 25 GDPR speaks here of „data protection by design and by default” and thus means that both software (e.g. forms) and hardware (e.g. access to the server room) should always be designed with security in mind and appropriate measures should be taken. If necessary, we will go into more detail on specific measures below.
TLS encryption with https
TLS, encryption and https sound very technical – and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for „secure hypertext transfer protocol”) to transmit data tap-proof on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured – nobody can „listen in”.
We have thus introduced an additional layer of security and fulfil data protection through technology design (Article 25(1) GDPR). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognise the use of this data transmission protection by the small lock symbol at the top left of the browser, to the left of the Internet address (e.g. examplepage.com) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend a Google search for „Hypertext Transfer Protocol Secure wiki” to get good links to further information.
Communication
Communication Summary 👥 Data subjects: Anyone who communicates with us by phone, email or online form 📓 Processed data: e.g. telephone number, name, email address, form data entered. You can find more details on this in the respective contact type used 🤝 Purpose: Handling communication with customers, business partners, etc. 📅 Storage period: Duration of the business case and the statutory provisions ⚖️ Legal bases: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. b GDPR (contract), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
If you contact us and communicate with us by telephone, e‑mail or online form, personal data may be processed.
The data is processed for the handling and processing of your enquiry and the associated business transaction. The data will be stored for as long as required by law.
Persons concerned
All those who seek contact with us via the communication channels provided by us are affected by the aforementioned processes.
Telephone
When you call us, the call data is stored pseudonymised on the respective end device and with the telecommunications provider used. In addition, data such as your name and telephone number may subsequently be sent by e‑mail and stored for the purpose of responding to your enquiry. The data is deleted as soon as the business transaction has been completed and legal requirements permit.
e‑mail
If you communicate with us by e‑mail, data may be stored on the respective end device (computer, laptop, smartphone, etc.) and data may be stored on the e‑mail server. The data will be deleted as soon as the business transaction has been completed and legal requirements permit.
Online forms
If you communicate with us using an online form, data is stored on our web server and may be forwarded to one of our e‑mail addresses. The data will be deleted as soon as the business transaction has been completed and legal requirements permit.
Legal basis
The processing of the data is based on the following legal bases:
- Art. 6 para. 1 lit. a GDPR (consent): You give us your consent to store your data and to use it for purposes relating to the business transaction;
- Art. 6 para. 1 lit. b GDPR (contract): It is necessary for the fulfilment of a contract with you or a processor, such as the telephone provider, or we need to process the data for pre-contractual activities, such as the preparation of an offer;
- Art. 6 para. 1 lit. f GDPR (legitimate interests): We want to handle customer enquiries and business communication in a professional manner. This requires certain technical facilities such as email programmes, exchange servers and mobile network operators in order to operate communication efficiently.
Cookies
Cookies summary 👥 Data subject: Visitors to the website 🤝 Purpose: depending on the respective cookie. You can find more details on this below or from the manufacturer of the software that sets the cookie. 📓 Processed data: Depending on the cookie used. You can find more details on this below or from the manufacturer of the software that sets the cookie. 📅 Storage duration: depends on the respective cookie, can vary from hours to years ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What are cookies?
Our website uses HTTP cookies to store user-specific data.
Below we explain what cookies are and why they are used so that you can better understand the following privacy policy.
Whenever you surf the internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are also other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, the „brain” of your browser, so to speak. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser transmits the „user-related” information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers, each cookie has its own file; in others, such as Firefox, all cookies are stored in a single file.
The following graphic shows a possible interaction between a web browser such as Chrome and the web server. The web browser requests a website and receives a cookie back from the server, which the browser uses again as soon as another page is requested.
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our website, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, as each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programmes and do not contain viruses, Trojans or other „malware”. Cookies also cannot access information on your PC.
Cookie data, for example, can look like this:
Name: _ga
Value: GA1.2.1326744211.152112970128–9
Intended use: Differentiation of website visitors
Expiry date: after 2 years
A browser should be able to support these minimum sizes:
- At least 4096 bytes per cookie
- At least 50 cookies per domain
- At least 3000 cookies in total
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point, we would like to briefly explain the different types of HTTP cookies.
A distinction can be made between 4 types of cookies:
Essential cookies
These cookies are necessary to ensure basic website functions. For example, these cookies are needed when a user places a product in the shopping basket, then continues surfing on other pages and only goes to the checkout later. These cookies ensure that the shopping basket is not deleted even if the user closes their browser window.
Purposeful cookies
These cookies collect information about user behaviour and whether the user receives any error messages. These cookies are also used to measure the loading time and the behaviour of the website with different browsers.
Target-orientated cookies
These cookies ensure better user-friendliness. For example, entered locations, font sizes or form data are saved.
Advertising cookies
These cookies are also known as targeting cookies. They are used to deliver customised advertising to the user. This can be very practical, but also very annoying.
When you visit a website for the first time, you are usually asked which of these cookie types you would like to allow. And of course this decision is also stored in a cookie.
If you would like to know more about cookies and are not afraid of technical documentation, we recommend https://datatracker.ietf.org/doc/html/rfc6265the Request for Comments of the Internet Engineering Task Force (IETF) called „HTTP State Management Mechanism”.
Purpose of processing via cookies
The purpose ultimately depends on the cookie in question. You can find more details on this below or from the manufacturer of the software that sets the cookie.
What data is processed?
Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalise which data is stored in cookies, but we will inform you about the processed or stored data in the following privacy policy.
Storage duration of cookies
The storage period depends on the cookie in question and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.
You can also influence the storage period yourself. You can delete all cookies manually at any time via your browser (see also „Right to object” below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of the storage until then remains unaffected.
Right to object – how can I delete cookies?
You decide how and whether you want to use cookies. Regardless of which service or website the cookies originate from, you always have the option of deleting, deactivating or only partially allowing cookies. For example, you can block third-party cookies but allow all other cookies.
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, activate and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: Delete cookies to remove data that websites have stored on your computer
Internet Explorer: Deleting and managing cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want to have cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can then decide for each individual cookie whether or not to allow it. The procedure differs depending on the browser. It is best to search for the instructions in Google using the search term „delete cookies Chrome” or „deactivate cookies Chrome” in the case of a Chrome browser.
Legal basis
The so-called „cookie guidelines” have been in place since 2009. This stipulates that the storage of cookies is a Consent (Article 6(1)(a) GDPR) from you. However, there are still very different reactions to these directives within the EU countries. In Austria, however, this directive was implemented in Section 165 (3) of the Telecommunications Act (2021). In Germany, the cookie directives have not been implemented as national law. Instead, this directive was largely implemented in Section 15 (3) of the Telemedia Act (TMG), which has been replaced by the Digital Services Act (DDG) since May 2024.
For strictly necessary cookies, even if no consent has been given, there are legitimate interests (Article 6(1)(f) GDPR), which in most cases are of an economic nature. We want to provide visitors to the website with a pleasant user experience and certain cookies are often absolutely necessary for this.
If cookies that are not absolutely necessary are used, this will only be done with your consent. The legal basis in this respect is Art. 6 para. 1 lit. a GDPR.
In the following sections, you will be informed in more detail about the use of cookies if the software used utilises cookies.
Webhosting introduction
Web hosting summary 👥 Data subject: Visitors to the website 🤝 Purpose: professional hosting of the website and securing its operation 📓 Processed data: IP address, time of website visit, browser used and other data. You can find more details on this below or from the web hosting provider used. 📅 Storage period: depends on the respective provider, but usually 2 weeks ⚖️ Legal basis: Art. 6 para. 1 lit.f GDPR (legitimate interests) |
What is web hosting?
When you visit websites these days, certain information – including personal data – is automatically generated and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By website, by the way, we mean the entirety of all web pages on a domain, i.e. everything from the start page (homepage) to the very last subpage (like this one). By domain we mean, for example, example.de or example.com.
If you want to view a website on a computer, tablet or smartphone, you use a programme called a web browser. You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox and Apple Safari. We call them browsers or web browsers for short.
In order to display the website, the browser must connect to another computer where the website code is stored: the web server. Operating a web server is a complicated and time-consuming task, which is why this is usually done by professional providers. These providers offer web hosting and thus ensure reliable and error-free storage of website data. A lot of technical terms, but please stay tuned, it will get even better!
When the browser on your computer (desktop, laptop, tablet or smartphone) connects and during data transfer to and from the web server, personal data may be processed. On the one hand, your computer stores data; on the other hand, the web server must also store data for a certain period of time to ensure proper operation.
A picture is worth a thousand words, so the following graphic illustrates the interaction between the browser, the Internet and the hosting provider.
Why do we process personal data?
The purposes of data processing are:
- Professional website hosting and operational security
- to maintain operational and IT security
- Anonymous evaluation of access behaviour to improve our offer and, if necessary, for criminal prosecution or prosecution of claims
What data is processed?
Even while you are currently visiting our website, our web server, i.e. the computer on which this website is stored, usually automatically saves data such as
- the complete Internet address (URL) of the website accessed
- Browser and browser version (e.g. Chrome 87)
- the operating system used (e.g. Windows 10)
- the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichgekommen/)
- the host name and IP address of the device from which access is made (e.g. COMPUTERNAME and 194.23.43.121)
- Date and time
- in files, the so-called web server log files
How long is data stored?
As a rule, the above-mentioned data is stored for a fortnight and then automatically deleted. We do not pass this data on, but we cannot rule out the possibility of this data being viewed by the authorities in the event of unlawful behaviour.
In short: Your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent!
Legal basis
The lawfulness of the processing of personal data in the context of web hosting results from Art. 6 para. 1 lit. f GDPR (protection of legitimate interests), because the use of professional hosting with a provider is necessary in order to present the company securely and user-friendly on the Internet and to be able to pursue attacks and claims from this if necessary.
As a rule, there is a contract between us and the hosting provider for order processing in accordance with Art. 28 f. GDPR, which ensures compliance with data protection and guarantees data security.
Website modular systems Introduction
Website builder systems Privacy policy summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance 📓 Processed data: Data such as technical usage information such as browser activity, clickstream activity, session heatmaps and contact details, IP address or your geographical location. You can find more details on this below in this privacy policy and in the providers’ privacy policies. 📅 Storage duration: depends on the provider ⚖️ Legal basis: Art. 6 para. 1 lit. f GDPR (legitimate interests), Art. 6 para. 1 lit. a GDPR (consent) |
What are website builder systems?
We use a modular website system for our website. Modular systems are special forms of a content management system (CMS). With a modular system, website operators can create a website very easily and without programming knowledge. In many cases, web hosters also offer modular systems. By using a modular system, your personal data can also be collected, stored and processed. In this data protection text, we provide you with general information about data processing by modular systems. You can find more detailed information in the provider’s data protection declarations.
Why do we use website builder systems for our website?
The biggest advantage of a modular system is its ease of use. We want to offer you a clear, simple and well-organised website that we can easily operate and maintain ourselves – without external support. A modular system now offers many helpful functions that we can use even without programming knowledge. This allows us to customise our web presence and offer you an informative and enjoyable time on our website.
What data is stored by a modular system?
Exactly which data is stored depends of course on the website builder system used. Each provider processes and collects different data from the website visitor. As a rule, however, technical usage information such as operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are collected. Tracking data (e.g. browser activity, clickstream activity, session heatmaps, etc.) may also be processed. Personal data may also be collected and stored. This usually involves contact data such as email address, telephone number (if you have provided this), IP address and geographical location data. You can find out exactly what data is stored in the provider’s privacy policy.
How long and where is the data stored?
We will inform you about the duration of data processing below in connection with the website building block system used, if we have further information on this. You can find detailed information about this in the provider’s privacy policy. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. The provider may store your data according to its own specifications, over which we have no influence.
Right of objection
You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the website builder system used at any time. Contact details can be found either in our privacy policy or on the website of the relevant provider.
You can delete, deactivate or manage cookies that providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that not all functions may then work as usual.
Legal basis
We have a legitimate interest in using a website builder system to optimise our online service and present it to you in an efficient and user-friendly manner. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use the modular system if you have given your consent.
Insofar as the processing of data is not absolutely necessary for the operation of the website, the data will only be processed on the basis of your consent. This applies in particular to tracking activities. The legal basis in this respect is Art. 6 para. 1 lit. a GDPR.
In this privacy policy, we have provided you with the most important general information about data processing. If you would like more detailed information in this regard, you will find further information – if available – in the following section or in the provider’s privacy policy.
WordPress.com privacy policy
WordPress.com Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance 📓 Processed data: Data such as technical usage information such as browser activity, clickstream activity, session heatmaps and contact details, IP address or your geographical location. You can find more details below in this privacy policy. 📅 Storage duration: It mainly depends on the type of data stored and the specific settings. ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is WordPress?
We use the well-known content management system WordPress.com for our website. The service provider is the American company Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA.
The company saw the light of day in 2003 and developed into one of the most well-known content management systems (CMS) in the world in a relatively short space of time. A CMS is software that helps us to design our website and present content in an attractive and organised way. The content can be text, audio and video.
By using WordPress, your personal data may also be collected, stored and processed. As a rule, mainly technical data such as operating system, browser, screen resolution or hosting provider are stored. However, personal data such as IP address, geographical data or contact details may also be processed.
Why do we use WordPress on our website?
We have many strengths, but real programming is not one of our core competences.
Nevertheless, we want to have a powerful and attractive website that we can also manage and maintain ourselves. With a modular website system or a content management system such as WordPress, we can do just that. With WordPress, we don’t have to be ace programmers to offer you a beautiful website. Thanks to WordPress, we can operate our website quickly and easily even without prior technical knowledge. If technical problems occur or we have special requests for our website, there are always our specialists who feel at home in HTML, PHP, CSS and the like.
Thanks to the ease of use and comprehensive functions of WordPress, we can design our website according to our wishes and offer you a good user experience.
What data is processed by WordPress?
Non-personal data includes technical usage information such as browser activity, clickstream activity, session heatmaps and data about your computer, operating system, browser, screen resolution, language and keyboard settings, internet provider and date of the page visit.
Personal data is also collected. These are primarily contact data (e‑mail address or telephone number, if you provide these), IP address or your geographical location.
WordPress can also use cookies to collect data. This often records data about your behaviour on our website. For example, it can record which subpages you particularly like to view, how long you spend on individual pages, when you leave a page (bounce rate) or which default settings (e.g. language selection) you have made. Based on this data, WordPress can also better adapt its own marketing measures to your interests and user behaviour. The next time you visit our website, you will therefore be shown our website as you have previously set it.
WordPress may also use technologies such as pixel tags (web beacons), for example to clearly identify you as a user and possibly offer interest-based advertising.
How long and where is the data stored?
How long the data is stored depends on various factors. So it mainly depends on the type of data stored and the specific settings of the website. In principle, WordPress deletes the data when it is no longer needed for its own purposes. There are of course exceptions, especially if legal obligations require the data to be stored for longer. Web server logs containing your IP address and technical data are deleted by WordPress or Automattic after 30 days. Automattic uses the data for this period to analyse the traffic on its own websites (e.g. all WordPress pages) and to rectify any problems. Deleted content on WordPress websites is also stored in the recycle bin for 30 days to enable recovery, after which it may remain in backups and caches until it is deleted. The data is stored on Automattic’s American servers.
How can I delete my data or prevent data storage?
You have the right and opportunity to access your personal data at any time and to object to its use and processing. You can also lodge a complaint with a state supervisory authority at any time.
In your browser, you also have the option of individually managing, deleting or deactivating cookies. Please note, however, that deactivated or deleted cookies may have a negative impact on the functions of our WordPress site. Depending on which browser you use, the management of cookies works slightly differently. In the „Cookies” section, you will find the relevant links to the instructions for the most popular browsers.
Legal basis
If you have consented to the use of WordPress, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent), this consent constitutes the legal basis for the processing of personal data, as may occur when WordPress collects data.
We also have a legitimate interest in using WordPress to optimise our online service and present it to you in an attractive manner. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use WordPress if you have given your consent.
WordPress or Automattic processes your data in the USA, among other places. Automattic is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information on this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Automattic also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Automattic undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
You can find more details on the privacy policy and which data is processed by WordPress and in what way at https://automattic.com/privacy/.
Web Analytics Introduction
Web Analytics privacy policy summary 👥 Data subject: Visitors to the website 🤝 Purpose: Evaluation of visitor information to optimise the website. 📓 Processed data: Access statistics containing data such as access locations, device data, access duration and time, navigation behaviour, click behaviour and IP addresses. You can find more details on this in the web analytics tool used. 📅 Storage duration: depending on the web analytics tool used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is web analytics?
We use software on our website to evaluate the behaviour of website visitors, known as web analytics or web analysis for short. This involves collecting data that the respective analytics tool provider (also known as a tracking tool) stores, manages and processes. The data is used to create analyses of user behaviour on our website and made available to us as the website operator. In addition, most tools offer various test options. For example, we can test which offers or content are best received by our visitors. To do this, we show you two different offers for a limited period of time. After the test (known as an A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.
Why do we use web analytics?
With our website, we have a clear goal in mind: we want to deliver the best web offering on the market for our industry. In order to achieve this goal, we want to offer the best and most interesting range of services on the one hand and ensure that you feel completely at ease on our website on the other. With the help of web analysis tools, we can take a closer look at the behaviour of our website visitors and then improve our website accordingly for you and for us. For example, we can recognise the average age of our visitors, where they come from, when our website is visited the most or which content or products are particularly popular. All this information helps us to optimise the website and thus adapt it to your needs, interests and wishes.
What data is processed?
Exactly which data is stored depends, of course, on the analysis tools used. As a rule, however, the content you view on our website, which buttons or links you click on, when you access a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use to visit the website or which computer system you use are stored, for example. If you have agreed that location data may also be collected, this may also be processed by the web analysis tool provider.
Your IP address is also stored. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored pseudonymised (i.e. in an unrecognisable and shortened form). For the purposes of testing, web analysis and web optimisation, no direct data such as your name, age, address or email address is stored. All this data, if collected, is stored in pseudonymised form. This means that you cannot be identified as a person.
The following example shows schematically how Google Analytics works as an example of client-based web tracking with Java Script code.
How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, while other cookies can store data for several years.
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If required by law, for example in the case of accounting, this storage period may also be exceeded.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
Legal basis
The use of web analytics requires your consent, which we have obtained with our cookie pop-up. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by web analytics tools.
In addition to consent, we have a legitimate interest in analysing the behaviour of website visitors in order to improve our website technically and economically. With the help of web analytics, we recognise errors on the website, can identify attacks and improve efficiency. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use the tools if you have given your consent.
As web analytics tools use cookies, we recommend that you also read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy policies of the respective tools.
Information on special web analytics tools, if available, can be found in the following sections.
Email marketing introduction
Email marketing summary 👥 Affected parties: Newsletter subscribers 🤝 Purpose: Direct advertising by e‑mail, notification of system-relevant events 📓 Processed data: Data entered during registration, but at least the email address. You can find more details on this in the email marketing tool used. 📅 Storage period: Duration of the existence of the subscription ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is email marketing?
In order to keep you up to date, we also use the option of e‑mail marketing. If you have consented to receiving our emails or newsletters, your data will also be processed and stored. Email marketing is a sub-area of online marketing. It involves sending news or general information about a company, products or services by e‑mail to a specific group of people who are interested in them.
If you want to take part in our e‑mail marketing (usually by newsletter), you normally just need to register with your e‑mail address. To do this, you fill in an online form and send it off. However, we may also ask you to provide your title and name so that we can write to you personally.
Basically, the registration for newsletters works with the help of the so-called „double opt-in procedure”. After you have registered for our newsletter on our website, you will receive an e‑mail confirming your newsletter registration. This ensures that the e‑mail address belongs to you and that no-one has registered with a third-party e‑mail address. We or a notification tool used by us logs each individual registration. This is necessary so that we can prove that the registration process is legally correct. As a rule, the time of registration, the time of registration confirmation and your IP address are saved. In addition, it is also logged when you make changes to your stored data.
Why do we use email marketing?
We naturally want to stay in contact with you and always provide you with the most important news about our company. To do this, we use email marketing – often simply referred to as „newsletters” – as an essential part of our online marketing. If you agree to this or if it is permitted by law, we will send you newsletters, system e‑mails or other notifications by e‑mail. When we use the term „newsletter” in the following text, we mainly mean e‑mails sent regularly. Of course, we do not want to bother you in any way with our newsletters. That is why we always endeavour to offer only relevant and interesting content. For example, you can find out more about our company, our services or products. As we are constantly improving our offers, you will always find out via our newsletter when there is news or when we are offering special, lucrative promotions. If we commission a service provider who offers a professional dispatch tool for our email marketing, we do so in order to be able to offer you fast and secure newsletters. The purpose of our e‑mail marketing is basically to inform you about new offers and also to achieve our corporate goals.
What data is processed?
If you become a subscriber to our newsletter via our website, you confirm your membership of an e‑mail list by e‑mail. In addition to your IP address and e‑mail address, your title, name, address and telephone number may also be stored. However, only if you consent to this data storage. The data marked as such is necessary so that you can participate in the service offered. Providing this information is voluntary, but if you do not provide it, you will not be able to use the service. In addition, information about your device or your favourite content on our website may also be stored. You can find out more about the storage of data when you visit a website in the „Automatic data storage” section. We record your declaration of consent so that we can always prove that it complies with our laws.
Duration of data processing
If you unsubscribe your e‑mail address from our e‑mail/newsletter distribution list, we may store your address for up to three years on the basis of our legitimate interests so that we can still prove that you gave your consent at the time. We may only process this data if we have to defend ourselves against any claims.
However, if you confirm that you have given us your consent to the newsletter registration, you can submit an individual cancellation request at any time. If you permanently revoke your consent, we reserve the right to store your e‑mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course retain your e‑mail address.
Right of objection
You have the option of cancelling your newsletter subscription at any time. All you have to do is revoke your consent to the newsletter subscription. This usually only takes a few seconds or one or two clicks. You will usually find a link to cancel your newsletter subscription at the end of every email. If you really cannot find the link in the newsletter, please contact us by e‑mail and we will cancel your newsletter subscription immediately.
Legal basis
Our newsletter is sent on the basis of your consent (Article 6(1)(a) GDPR). This means that we may only send you a newsletter if you have actively subscribed to it beforehand. We may also send you advertising messages if you have become our customer and have not objected to the use of your email address for direct advertising.
Information on specific email marketing services and how they process personal data, if available, can be found in the following sections.
Security & Anti-Spam
Security & Anti-Spam Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: cyber security 📓 Processed data: Data such as your IP address, name or technical data such as browser version You can find more details on this below and in the individual data protection texts. 📅 Storage period: Most of the data is stored until it is no longer required for the fulfilment of the service ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is security & anti-spam software?
With so-called security and anti-spam software, you and we can protect ourselves from various spam or phishing emails and possible other cyberattacks. Spam refers to advertising emails from a mass mailing that you did not request yourself. Such emails are also known as data junk and can also cause costs. Phishing emails, on the other hand, are messages that aim to build trust via fake messages or websites in order to obtain personal data. Anti-spam software generally protects against unwanted spam messages or malicious emails that could introduce viruses into our system, for example. We also use general firewall and security systems to protect our computers from unwanted network attacks.
Why do we use security & anti-spam software?
We attach great importance to security on our website. After all, it’s not just about our security, but above all about yours. Unfortunately, cyber threats are now part of everyday life in the world of IT and the Internet. Hackers often try to steal personal data from an IT system with the help of a cyber attack. And that is why a good defence system is absolutely essential. A security system monitors all incoming and outgoing connections to our network or computer. To achieve even greater security against cyber attacks, we also use other external security services in addition to the standardised security systems on our computer. This prevents unauthorised data traffic and protects us from cybercrime.
What data is processed by security & anti-spam software?
Exactly which data is collected and stored depends of course on the respective service. However, we always endeavour to only use programmes that collect data very sparingly or only store data that is necessary for the fulfilment of the service offered. In principle, the service may store data such as name, address, IP address, e‑mail address and technical data such as browser type or browser version. Any performance and log data may also be collected in order to recognise possible incoming threats in good time. This data is processed as part of the services and in compliance with the applicable laws. This also includes the GDPR for US providers (via the standard contractual clauses). In some cases, these security services also work with third-party providers who may store and/or process data under instructions and in accordance with the data protection guidelines and other security measures. Data is usually stored via cookies.
Duration of data processing
We will inform you about the duration of data processing below if we have further information on this. For example, security programmes store data until you or we revoke the data storage. In general, personal data is only stored for as long as is absolutely necessary for the provision of the services. Unfortunately, in many cases we do not receive precise information from the providers about the length of storage.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party security software at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser.
As such security services may also use cookies, we recommend that you read our general privacy policy on cookies. To find out exactly which of your data is stored and processed, you should read the privacy policies of the respective tools.
Legal basis
We use the security services mainly on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) in a good security system against various cyber attacks.
Certain processing operations, in particular the use of cookies and the use of security functions, require your consent. If you have consented to your data being processed and stored by integrated security services, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). Most of the services we use set cookies in your browser to store data. We therefore recommend that you read our data protection text on cookies carefully and view the privacy policy or cookie guidelines of the respective service provider.
Information on special tools – if available – can be found in the following sections.
Google reCAPTCHA privacy policy
Google reCAPTCHA privacy policy summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance and protection against cyber attacks 📓 Processed data: Data such as IP address, browser information, your operating system, limited location and usage data You can find more details below in this privacy policy. 📅 Storage duration: depending on the stored data ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is reCAPTCHA?
Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European region, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood person and not a robot or other spam software. By spam we mean any unsolicited information that is sent to us electronically. With the classic CAPTCHAS, you usually had to solve text or picture puzzles for verification. With reCAPTCHA from Google, we don’t usually have to bother you with such puzzles. In most cases, it is enough to simply tick a box to confirm that you are not a bot. With the new Invisible reCAPTCHA version, you no longer even have to tick the box. You can find out exactly how this works and, above all, which data is used for this in the course of this privacy policy.
reCAPTCHA is a free captcha service from Google that protects websites from spam software and misuse by non-human visitors. This service is most commonly used when you fill out forms on the Internet. A Captcha service is a type of automatic Turing test that is designed to ensure that an action on the Internet is performed by a human and not by a bot. In the classic Turing test (named after the computer scientist Alan Turing), a human determines the difference between a bot and a human. With captchas, the computer or a software programme also does this. Classic captchas work with small tasks that are easy for humans to solve but present considerable difficulties for machines. With reCAPTCHA, you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish humans from bots. All you have to do is tick the „I am not a robot” text box or, with Invisible reCAPTCHA, even that is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source code and then the tool runs in the background and analyses your user behaviour. The software calculates a so-called captcha score from these user actions. Google uses this score to calculate the probability that you are human even before you enter the captcha. reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (e.g. registrations, surveys, etc.).
Why do we use reCAPTCHA on our website?
We only want to welcome people of flesh and blood on our site. Bots and spam software of all kinds can safely stay at home. That’s why we do everything we can to protect ourselves and offer you the best possible user-friendliness. For this reason, we use Google reCAPTCHA from Google. This way we can be pretty sure that we remain a „bot-free” website. By using reCAPTCHA, data is transmitted to Google to determine whether you are actually a human being. reCAPTCHA therefore serves to ensure the security of our website and, by extension, your security. For example, without reCAPTCHA it could happen that a bot registers as many e‑mail addresses as possible during registration in order to subsequently „spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can prevent such bot attacks.
What data is stored by reCAPTCHA?
reCAPTCHA collects personal data from users in order to determine whether the actions on our website actually originate from people. The IP address and other data that Google requires for the reCAPTCHA service may therefore be sent to Google. IP addresses are almost always truncated within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data is sent to a server in the USA. The IP address is not combined with other Google data unless you are logged in with your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) have already been placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and takes a snapshot of your browser window.
The following list of collected browser and user data does not claim to be exhaustive. Rather, they are examples of data that, to our knowledge, are processed by Google.
- Referrer URL (the address of the page from which the visitor comes)
- IP address (e.g. 256.123.123.1)
- Information about the operating system (the software that enables your computer to operate. Common operating systems are Windows, Mac OS X or Linux)
- Cookies (small text files that store data in your browser)
- Mouse and keyboard behaviour (every action you perform with the mouse or keyboard is saved)
- Date and language settings (which language or date you have preset on your PC is saved)
- All JavaScript objects (JavaScript is a programming language that enables websites to customise themselves to the user. JavaScript objects can collect all kinds of data under one name)
- Screen resolution (indicates how many pixels the image display consists of)
It is undisputed that Google uses and analyses this data even before you click on the „I am not a robot” checkbox. With the Invisible reCAPTCHA version, you don’t even have to tick the box and the entire recognition process runs in the background. Google does not tell you in detail exactly how much and what data it stores.
The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo. All these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:
Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-112970128–8
Intended use: This cookie is set by the company DoubleClick (also owned by Google) to register and report the actions of a user on the website when interacting with adverts. This allows the effectiveness of advertising to be measured and appropriate optimisation measures to be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiry date: after one year
Name: 1P_JAR
Value: 2019–5‑14–12
Intended use: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant adverts to users. The cookie can also be used to prevent a user from seeing the same advert more than once.
Expiry date: after one month
Name: ANID
Value: U7j1v3dZa1129701280xgZFmiqWppRWKOr
Intended use: We were unable to find out much information about this cookie. In Google’s privacy policy, the cookie is mentioned in connection with „advertising cookies” such as „DSID”, „FLC”, „AID”, „TAID”. ANID is stored under domain google.com.
Expiry date: after 9 months
Name: CONSENT
Value: YES+AT.de+20150628–20‑0
Intended use: The cookie stores the status of a user’s consent to the use of various Google services. CONSENT is also used for security purposes to verify users, prevent fraudulent login information and protect user data from unauthorised attacks.
Expiry date: after 19 years
Name: NID
Value: 0WmuWqy112970128zILzqV_nmt3sDXwPeM5Q
Intended use: NID is used by Google to customise adverts to your Google searches. With the help of the cookie, Google „remembers” your most frequently entered search queries or your previous interaction with adverts. This means you always receive customised adverts. The cookie contains a unique ID to collect the user’s personal settings for advertising purposes.
Expiry date: after 6 months
Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc112970128‑4
Intended use: As soon as you have ticked the „I am not a robot” box, this cookie will be set. The cookie is used by Google Analytics for personalised advertising. DV collects information in anonymised form and is also used to make user distinctions.
Expiry date: after 10 minutes
Remark: This list cannot claim to be exhaustive, as experience has shown that Google changes its choice of cookies from time to time.
How long and where is the data stored?
By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored is not made clear by Google, even after repeated requests. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on the European or American Google servers. The IP address that your browser transmits to Google is not merged with other Google data from other Google services. However, if you are logged in to your Google account while using the reCAPTCHA plug-in, the data will be merged. The deviating data protection provisions of Google apply.
How can I delete my data or prevent data storage?
If you do not want any data about you and your behaviour to be transmitted to Google, you must log out of Google completely and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=de&tid=112970128 contact.
By using our website, you consent to the automatic collection, processing and use of data by Google LLC and its representatives.
Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may therefore not simply be transferred to insecure third countries, stored and processed there, unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.
Legal basis
If you have consented to the use of Google reCAPTCHA, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data, as may occur when Google reCAPTCHA is used to collect data.
We also have a legitimate interest in using Google reCAPTCHA to optimise our online service and make it more secure. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Google reCAPTCHA if you have given your consent.
Google also processes your data in the USA, among other places. Google is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data from EU citizens to the USA. You can find more information on this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Google also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Google undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de
The Google Ads Data Processing Terms, which refer to the standard contractual clauses, can be found at https://business.safety.google/intl/de/adsprocessorterms/.
You can find out more about reCAPTCHA on Google’s web developer page at https://developers.google.com/recaptcha/. Google does go into more detail about the technical development of reCAPTCHA here, but you will search in vain for precise information about data storage and data protection issues. A good overview of the basic use of data at Google can be found in the company’s own privacy policy at https://policies.google.com/privacy.
Audio & Video Introduction
Audio & Video Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance 📓 Processed data: Data such as contact details, user behaviour data, information about your device and your IP address may be stored. You can find more details on this below in the corresponding data protection texts. 📅 Storage period: Data is generally stored for as long as it is required for the purpose of the service ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What are audio and video elements?
We have integrated audio and video elements on our website so that you can watch videos or listen to music/podcasts directly via our website. The content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.
These are integrated functional elements from platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but paid content can also be published. With the help of these integrated elements, you can listen to or watch the respective content via our website.
If you use audio or video elements on our website, your personal data may also be transmitted to the service providers, processed and stored.
Why do we use audio & video elements on our website?
Of course we want to provide you with the best offer on our website. And we realise that content is no longer just conveyed in text and static images. Instead of simply giving you a link to a video, we offer you audio and video formats directly on our website that are entertaining or informative and ideally even both. This expands our service and makes it easier for you to access interesting content. We therefore offer video and/or audio content in addition to our texts and images.
What data is stored by audio & video elements?
When you access a page on our website that has an embedded video, for example, your server connects to the server of the service provider. Your data is also transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third-party provider or not. This usually includes your IP address, browser type, operating system and other general information about your end device. In addition, most providers also collect information about your web activity. This includes, for example, session duration, bounce rate, which button you clicked on or which website you used to access the service. All this information is usually stored via cookies or pixel tags (also known as web beacons). Pseudonymised data is usually stored in cookies in your browser. You can always find out exactly which data is stored and processed in the privacy policy of the respective provider.
Duration of data processing
You can find out exactly how long the data is stored on the servers of the third-party providers either below in the data protection text of the respective tool or in the provider’s privacy policy. In principle, personal data is only ever processed for as long as is absolutely necessary for the provision of our services or products. This generally also applies to third-party providers. In most cases, you can assume that certain data will be stored on the servers of third-party providers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are deleted as soon as you leave the website, while others may be stored in your browser for several years.
Right of objection
You also have the right and the option to withdraw your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting cookies in your browser. The lawfulness of the processing until the cancellation remains unaffected.
Since the integrated audio and video functions on our website usually also use cookies, you should also read our general privacy policy on cookies. You can find out more about the handling and storage of your data in the privacy policies of the respective third-party providers.
Legal basis
If you have consented to your data being processed and stored by integrated audio and video elements, this consent is the legal basis for data processing (Art. 6 para. 1 lit. a GDPR). In principle, your data is also processed on the basis of our legitimate interest (Art. 6 para. 1 lit. f GDPR) We store and process your data for the purpose of fast and good communication with you or other customers and business partners. Nevertheless, we only use the integrated audio and video elements if you have given your consent.
Online map services Introduction
Online map services Privacy policy summary 👥 Data subject: Visitors to the website 🤝 Purpose: Improvement of the user experience 📓 Processed data: Which data is processed depends heavily on the services used. It is usually IP address, location data, search items and/or technical data. You can find more details on this in the respective tools used. 📅 Storage duration: depending on the tools used ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What are online map services?
We also use online map services for our website as an extended service. Google Maps is probably the service you are most familiar with, but there are also other providers that specialise in creating digital maps. Such services make it possible to display locations, route plans or other geographical information directly via our website. With an integrated map service, you no longer have to leave our website to view the route to a location, for example. In order for the online map to work on our website, map sections are integrated using HTML code. The services can then display street maps, the earth’s surface or aerial or satellite images. If you use the integrated map service, data is also transferred to the tool used and stored there. This data may also include personal data.
Why do we use online map services on our website?
Generally speaking, our aim is to offer you a pleasant time on our website. And your time is only enjoyable if you can easily find your way around our website and find all the information you need quickly and easily. That’s why we thought that an online map system could significantly optimise our service on the website. Without leaving our website, you can use the map system to easily view route descriptions, locations or even places of interest. Of course, it is also very practical that you can see at a glance where we are based so that you can find us quickly and safely. As you can see, there are simply many advantages and we clearly regard online map services on our website as part of our customer service.
What data is stored by online map services?
When you open a page on our website that has a built-in online map function, personal data may be transmitted to the respective service and stored there. In most cases, this is your IP address, which can also be used to determine your approximate location. In addition to the IP address, data such as search terms entered and longitude and latitude coordinates are also stored. If you enter an address for route planning, for example, this data is also stored. The data is not stored by us, but on the servers of the integrated tools. You can imagine it like this: You are on our website, but when you interact with a map service, this interaction actually happens on their website. In order for the service to function properly, at least one cookie is usually set in your browser. Google Maps, for example, also uses cookies to record user behaviour in order to optimise its own service and display personalised advertising. You can find out more about cookies in our „Cookies” section.
How long and where is the data stored?
Each online map service processes different user data. If we have further information, we will inform you about the duration of data processing below in the relevant sections on the individual tools. In principle, personal data is only stored for as long as is necessary for the provision of the service. Google Maps, for example, stores certain data for a specified period of time, while you must delete other data yourself. With Mapbox, for example, the IP address is stored for 30 days and then deleted. As you can see, each tool stores data for different lengths of time. We therefore recommend that you take a close look at the privacy policies of the tools you use.
The providers also use cookies to store data on your user behaviour with the map service. You can find more general information on cookies in our „Cookies” section, but you can also find out which cookies may be used in the data protection texts of the individual providers. In most cases, however, this is only an exemplary list and is not complete.
Right of objection
You always have the possibility and also the right to access your personal data and also to object to its use and processing. You can also withdraw the consent you have given us at any time. As a rule, the easiest way to do this is via the cookie consent tool. However, there are also other opt-out tools that you can use. You can also manage, delete or deactivate any cookies set by the providers you use yourself with just a few mouse clicks. However, some functions of the service may then no longer work as usual. How you manage cookies in your browser also depends on the browser you are using. In the „Cookies” section, you will also find links to the instructions for the most important browsers.
Legal basis
If you have consented to the use of an online map service, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent), this consent constitutes the legal basis for the processing of personal data, as may occur when it is collected by an online map service.
We also have a legitimate interest in using an online map service to optimise our service on our website. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). However, we only ever use an online map service if you have given your consent. We would like to emphasise this again at this point.
Information on special online map services – if available – can be found in the following sections.
Mapbox API Privacy Policy
Mapbox API Privacy Policy Summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance 📓 Processed data: Data such as IP address, browser information, your operating system, content of the request, limited location and usage data You can find more details below in this privacy policy. 📅 Storage period: the IP address is deleted after 30 days, ID data after 36 months ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is Mapbox API?
On our website we use the Mapbox API of the American software company Mapbox Inc, 740 15th Street NW, 5th Floor, District of Columbia 20005, USA. Mapbox is an online map tool (open source mapping) that is accessed via an interface (API). By using this tool, your IP address is forwarded to Mapbox and stored, among other things. In this privacy policy, you can find out more about the functions of the tool, why we use it and, above all, what data is stored and how you can prevent this.
Mapbox is an American software company that offers customised online maps for websites. Mapbox can be used to illustrate content on our website or, for example, to graphically display directions. The maps can be easily integrated into our website using small code snippets (JavaScript code). Among other things, Mapbox offers a mobile-friendly environment, route information is provided in real time and data is visualised.
Why do we use Mapbox API on our website?
We also want to offer you a comprehensive service on our website and this should not simply end with our services or products. No, all of our content should also be useful to you. And this includes, for example, maps that show you the way to our company.
What data is stored by Mapbox API?
When you access one of our subpages that has an integrated online map from Mapbox, data about your user behaviour may be collected and stored. This is necessary to ensure that the integrated online maps function properly. It is also possible that data collected by Mapbox will be passed on to third parties, but not personal data. This happens either if this is necessary for legal reasons or if Mapbox explicitly commissions another company. The map content is transmitted directly to your browser and integrated into our website.
Mapbox automatically collects certain technical information when requests are made to the APIs. In addition to your IP address, this includes browser information, your operating system, the content of the request, limited location and usage data, the URL of the website visited and the date and time of the website visit. According to Mapbox, the data is only used to improve its own products. Mapbox also collects randomly generated IDs to analyse user behaviour and determine the number of active users.
If you use one of our subpages and interact with an online map, Mapbox sets the following cookie in your browser:
Name: ppcbb-enable-content-mapbox_js
Value: 1605795587112970128–4
Intended use: We have not yet been able to find out more detailed information about the purpose of the cookie.
Expiry date: after one year
Remark: In our tests, we did not find any cookies in the Chrome browser, but we did in other browsers.
How long and where is data stored?
The data collected is stored and processed on the American servers of the company Mapbox. Your IP address is stored for 30 days for security reasons and then deleted. Randomly generated IDs (no personal data) that analyse the use of the APIs are deleted after 36 months.
How can I delete my data or prevent data storage?
If you do not want Mapbox to process data about you or your user behaviour, you can deactivate JavaScript in your browser settings. Of course, you will then no longer be able to use the corresponding functions to their full extent.
You have the right to access your personal data at any time and to object to its use and processing. You can manage, delete or deactivate cookies that may be set by Mapbox API in your browser at any time. However, this may mean that the service no longer functions fully. The management, deletion or deactivation of cookies works slightly differently for each browser. In the „Cookies” section, you will find the relevant links to the instructions for the most popular browsers.
Legal basis
If you have consented to the use of Mapbox API, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur when collected by Mapbox API.
We also have a legitimate interest in using Mapbox API to optimise our online service. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use Mapbox API if you have given your consent.
Mapbox also processes your data in the USA, among other places. Mapbox is an active participant in the EU-US Data Privacy Framework, which regulates the correct and secure transfer of personal data of EU citizens to the USA. You can find more information on this at https://commission.europa.eu/document/fa09cbad-dd7d-4684-ae60-be03fcb0fddf_en.
Mapbox also uses so-called standard contractual clauses (= Art. 46 (2) and (3) GDPR). Standard Contractual Clauses (SCCs) are templates provided by the EU Commission and are intended to ensure that your data complies with European data protection standards even if it is transferred to third countries (such as the USA) and stored there. Through the EU-US Data Privacy Framework and the standard contractual clauses, Mapbox undertakes to comply with the European level of data protection when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementing decision of the EU Commission. You can find the decision and the corresponding standard contractual clauses here: https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.
You can find out more about the data and standard contractual clauses that are processed through the use of Mapbox API in the privacy policy on https://www.mapbox.com/legal/privacy.
OpenStreetMap privacy policy
OpenStreetMap privacy policy summary 👥 Data subject: Visitors to the website 🤝 Purpose: Optimisation of our service performance 📓 Processed data: Data such as IP address, browser information, your operating system, content of the request, limited location and usage data You can find more details below in this privacy policy. 📅 Storage period: the IP address is deleted after 180 days ⚖️ Legal basis: Art. 6 para. 1 lit. a GDPR (consent), Art. 6 para. 1 lit. f GDPR (legitimate interests) |
What is OpenStreetMap?
We have integrated map sections from the online mapping tool „OpenStreetMap” on our website. This is a so-called open source mapping, which we can access via an API (interface). This function is offered by the OpenStreetMap Foundation, St John’s Innovation Centre, Cowley Road, Cambridge, CB4 0WS, United Kingdom. By using this map function, your IP address will be forwarded to OpenStreetMap. This privacy policy explains why we use functions of the OpenStreetMap tool, where which data is stored and how you can prevent this data storage.
The OpenStreetMap project was launched in 2004. The aim of the project is and was to create a free map of the world. Users around the world collect data on buildings, forests, rivers and roads, for example. Over the years, an extensive digital world map has been created by users themselves. Of course, the map is not complete, but in most regions it contains a great deal of data.
Why do we use OpenStreetMap on our website?
First and foremost, our website should be helpful to you. And from our point of view, it is always helpful when you can find information quickly and easily. On the one hand, of course, it is about our services and products, but on the other hand it should also provide you with other helpful information. That’s why we also use the OpenStreetMap map service. For example, we can show you exactly how to find our company. The map shows you the best route to us and your journey becomes child’s play.
What data is stored by OpenStreetMap?
When you visit one of our websites that offers OpenStreetMap, user data is transmitted to the service and stored there. OpenStreetMap collects information about your interactions with the digital map, your IP address, data about your browser, device type, operating system and on which day and at what time you used the service. Tracking software is also used to record user interactions. The company specifies the „Piwik” analysis tool in its own privacy policy.
The data collected is subsequently accessible to the relevant working groups of the OpenStreetMap Foundation. According to the company, personal data is not passed on to other persons or companies unless this is legally necessary. The third-party provider Piwik does store your IP address, but in truncated form.
The following cookie may be set in your browser when you interact with OpenStreetMap on our website:
Name: _osm_location
Value: 9.63312%7C52.41500%7C17%7CM
Intended use: The cookie is required to unlock the contents of OpenStreetMap.
Expiry date: after 10 years
If you want to view the full image of the map, you will be linked to the OpenStreetMap website. The following cookies, among others, can be stored in your browser there:
Name: _osm_totp_token
Value: 148253112970128–2
Intended use: This cookie is used to ensure the operation of the map section.
Expiry date: after one hour
Name: _osm_session
Value: 1d9bfa122e0259d5f6db4cb8ef653a1c
Intended use: Session information (i.e. user behaviour) can be stored with the help of cookies.
Expiry date: after the end of the meeting
Name: _pk_id.1.cf09
Value: 4a5.1593684142.2.1593688396.1593688396112970128–9
Intended use: This cookie is set by Piwik to store or measure user data such as click behaviour.
Expiry date: after one year
How long and where is the data stored?
The API servers, the databases and the servers of auxiliary services are currently located in the United Kingdom (Great Britain and Northern Ireland) and in the Netherlands. Your IP address and user information, which is stored in abbreviated form by the web analysis tool Piwik, will be deleted after 180 days.
How can I delete my data or prevent data storage?
You have the right to access your personal data at any time and to object to its use and processing. You can manage, delete or deactivate cookies that may be set by OpenStreetMap in your browser at any time. However, this will prevent the service from working to its full extent. The management, deletion or deactivation of cookies works slightly differently for each browser. In the „Cookies” section, you will find the relevant links to the instructions for the most popular browsers.
Legal basis
If you have consented to the use of OpenStreetMap, the legal basis for the corresponding data processing is this consent. According to Art. 6 para. 1 lit. a GDPR (consent) represents the legal basis for the processing of personal data as it may occur during the collection by OpenStreetMap.
We also have a legitimate interest in using OpenStreetMap to optimise our online service. The legal basis for this is Art. 6 para. 1 lit. f GDPR (legitimate interests). Nevertheless, we only use OpenStreetMap if you have given your consent.
If you would like to find out more about data processing by OpenStreetMap, we recommend that you read the company’s privacy policy at https://wiki.osmfoundation.org/wiki/Privacy_Policy.
All texts are protected by copyright.
Source: Privacy policy created with the data protection generator for Austria by AdSimple